Meet the Poster Maker: Sarah Duggan

November 17, 2018 | Halifax Crafters Society

Our fabulous Winter Poster is full of the warmth and light of the holidays! Designed by Halifax Crafters organizer Sarah Duggan of Sarah Duggan Creative Works, you’ll spot this poster around the city as we get ready for the Market in two weeks. Sarah gave us all the details about the symbolism of the poster, and her journey in making it!

How did you come up with the concept for the poster?

I wanted to design something that emphasized giving and sharing. I love to illustrate animals because I think they can symbolize so much, represent our best and most innate human qualities, and remind us of the simple joy of life. I liked the concept of these particular animals coming together because they’d be enemies in the natural world. It’s a simple illustration but I wanted something that encourages us to come together, to celebrate our differences, to be kind and friendly all that feel-good stuff! The scarf is for warmth and celebrating handmade.

Can you explain your process from start to finish?

I learned A LOT throughout this process! Because I work predominantly with watercolor, coming up with a design that could be screen printed, and narrowed down to a few solid colors was a challenge. I played around with the line drawing a lot before getting to the editing phase. I tried different colour combinations with paint and markers to get an idea, and then scanned in the line drawing to work on digitally. I learned a bit about photoshop and editing from some very helpful friends who are also HCS volunteers and we managed to get the design into the necessary formats. It was a great experience to have a project like this that pushed me out of my comfort zone and forced me to learn some new skills.

How long have you been with Halifax Crafters?

I participated in my first Halifax Crafters Show in the Spring of 2016, and started volunteering the following year. It’s such a great organization and such a supportive community to be a part of it. I am very excited for the winter show!

Has your work on the poster inspired any new ideas?

I am always thinking of new ways to paint animals. I have painted animals in scarves in the past, but maybe you’ll see more of that again. I’m not sure, but I would definitely say that designing the poster put me in a festive mood and I’m feeling inspired by the season.

How can people find out more about you?

I sell my work at several shops throughout the province. IN HRM, Inkwell, Made in the Maritimes, and Kept. You can check  for a full stockist list. Also you can follow me on Instagram and facebook @sarahduggancreativeworks and order online through Etsy.