Meet the Crafters: Girl on the Moon

April 30, 2018 | Halifax Crafters Society

It might be a little soon to suit up for the beach, but trust us, you’re going to want to when you see Girl on the Moon’s table! Alison Durning’s crochet bikinis, bralettes and crop tops are going to have you so jazzed for summer! Each piece is handmade, one of a kind and positively stunning. Alison talked to us about her process, her products and the “slow fashion” behind her eco-conscious business. We are so happy to welcome Alison for her first Halifax Crafters show!

Can you tell us about your product Alison?

Each piece is crocheted by hand. I spend several hours on each piece, but I enjoy every second of it! Most of my sales are made to order, so when an order comes in – I make a cup of tea, stick on a podcast & begin! I’ll have a lot of ready-made pieces to bring to the show, and will also continue to offer my made to order service for those who would like a custom fit piece.

What’s your background?

I spent the past 5 years living in London, UK, working in the home-ware & fashion industry. I was a production manager for a supplier – so I worked between UK & European buyers and factories in Asia. It was a great experience. It also really opened my eyes to the fast-fashion environment and the working conditions the factory workers have to endure. It inspired me to find a new way of working in the industry. I started researching all kinds of ethically made, sustainable, handmade brands & decided to steer my path towards the slow fashion movement.

How long have you been making this body of work?

I started crocheting in the summer of 2015. I had an urge to make things and after many failed knitting projects, I discovered crochet. My first projects were simple things like bags and baskets, but once I discovered how to crochet a bikini top – I was totally hooked. I’ve been crocheting bikinis for almost 2 years now.

Where do you work?

I work everywhere! When I was living in London and working a full time job – I’d be crocheting standing on a crowded tube on my commute to and from work to finish up an order. I’m looking forward to crocheting on some NS beaches this summer – should be much more relaxing!  

What is the best part about what you do?

The best part is how connected I am with all parts of my business. Developing relationships with my yarn suppliers and learning about their process, talking with other makers either in person or over Instagram, and of course my customers! Because most of my work is made to order, it means I get to have a conversation with each of my buyers. It also really excites me to know that my work is being purchased for beach days, vacations, festivals & just hot summer days (the best days!).

How do you feel about participating in the upcoming show?

I’m so excited to be a part of HCS! Since I’ve been living in London the past few years – I haven’t been able to attend, but my Mom loves this show and always tells me about the inspiring makers she’s met there.

I’m really looking forward to meeting them all in person at the show!

What do you want people to know about you/ your work?

I want people to know that I am really passionate about working ethically and as eco-friendly as possible. I have spent a lot of time sourcing high quality cotton and have just recently added a 100% organic line.

What inspires you?

I’m really inspired by the makers movement. There is real momentum right now for a change in thinking when it comes to how we shop. With social media there is so much accessible information if you want to make more conscious choices when shopping. I’ve also noticed there is so much support for shopping local in Nova Scotia which is exciting!

A favorite spot to hang out?

The Nook on Gottingen is my fav café in Halifax. My friend and I go there after a swim at Centennial Pool.

What’s your favorite way to procrastinate?

Discovering new brands on Instagram.

Well we are so excited for our shoppers to discover your brand, Alison! Thanks for taking the time to tell us a little more about what you do!

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